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Former Gunners star Ray Parlour believes nothing will change at Arsenal as long as the bank balance keeps on increasing.
That's because he believes American owner Stan Kroenke is a business man and not a football fan.
“He has not been brought up to enjoy football, he’s more into American football and has his franchises in America.
“He is at Arsenal for one reason – to make money.
“Not being in the Champions League will affect them because they’re losing out on so much revenue.
“As long as the balance sheets are looking good, I don’t think he’s too worried about what happens [on the pitch].”