Originally Posted by
Herbert_Chapman's_Zombie
I've no issue with the model of self sustainability but you raise for once a good point that ultimately even if you are interested in money the best way to get ridiculous money from sponsorship and marketing is to invest in a winning team. However for Mr Kroenke the clubs worth is just an asset for his portfolio, and the rest of the board are a bunch of coffin Dodgers who understand the modern footballing climate about as well as my three year old nephew understands the concept of credit default swaps.
You can imagine what a board meeting would be like, limited visibility due to cigar smoking
"You remember that coloured chap we used to have play for us?"
"Which one old boy?"
"The one we have a statue of outside"
"Ah rings a bell, anyway what about darky?"
"Well he's on the what do you call it the television, saying things about the frog we have knocking about"
"Damned inpertinence....wouldn't have stood for it on the plantation....anyway more brandy?"