
Originally Posted by
Ice Berg Kamping
Most pertinant of all:
Most Arsenal fans perceive that the club is being run to make a profit, nothing more. The reality is that the club has been drifting a bit in terms of its commercial revenue, in comparison to other teams' growth. Wages are first and foremost determined by what the petro billionaires spend - so the level of wages that we have to pay for top players is pretty much outside our control.
So when you consider that currently we have little choice but to sell players to make any money (because wages take up almost all our non-sales profit); the club clearkly needs to be very careful not to increase the wage bill/ratio even higher, and every sensible company needs cash reserves - our activity/non-activity in the transfer market - that everyone has such an issue with - makes a lot more sense.