Quote Originally Posted by Niall_Quinn View Post
That won't even register with the know nothings and their audience. They'll just roll on to the next set of made up bullshit rumours as if nothing happened.
Sadly true. Fun watching them lost for words for a microsecond, but they're already adapting with their "Arsenal's process was a shambles" spiel. And the public are buying it.

It's all the internet's fault! Basic economics dictates that the more of an abundance there is of something, the less we value it: in this case the internet has given us instant access to near limitless information, and because of that I think a lot of people have stopped caring about the veracity of it. Pick any subject and there will be a million opinions and articles out there that argue every possible point - far more likely than not that what you're reading is bullshit, so we start to get cynical about it, and stop assigning any real value to any of it.

Also, seeking out the truth (and maybe having to challenge and change our own preconceptions along the way) can be time-consuming and hard - far easier to simply seek out opinions that already match and validate our own (of which will be thousands just a click away), or tell us exactly what we were hoping to hear (especially in transfer madness season - it's the one time of the year that we can all believe that our teams might just be something special, before stinking reality kicks in again in August). The know-nothings are bunch of liars and parasites to be sure, but I'll say this for them - they understand their environment better than most, and they know how to take full advantage of it...