Arsenal to make "Significant" announcement at Noon today...

[Olivier's xmas twist]

£150 milion apparently. Loadsamoney!

http://www.arsenal.com/newemiratesdeal

Good deal, now time to splash that cash boys.

[Injury Time]

@tariq
Arsenal's agreement with Emirates also extends stadium rights to 2028. No break down between shirt and stadium

So deal is £150m for 5 yr shirt, 15 years stadium hmm still not in manures league in real terms is it?

[Injury Time]

Oh well I'm sure it will make all the difference to our investment in players....

[GP]

@michael
Only Man U's deal with Chevrolet worth around £51m pa, which commences next season, is bigger than Arsenal's deal with Emirates.

That Chevrolet deal is hilarious. The guy who authorised it must have been a Man U fan.

[Olivier's xmas twist]

where has our O2 gone?

No where its still in Greenwich

[Dennis Bendtner]

I reckon the bulk of that 150m is on the stadium and only small portion on the shirt. Having a stadium named after their brand is more valuable to Emirates I would have thought.

I would have assumed so too but don't know. Arsenal.com have just stuck one throwaway sentence in the middle about the stadium name. It's a pretty big thing and seems like they've got quite a mediocre deal.

[LDG]

Worrying that we're now tied in at 30m a year for the shirt deal until 2019.

This is where we get gazumped again

"Utd agree new 150m per year shirt deal with Apple!"

Gazidis "We cannot compete with Apple"

****s.

Wenger out!

[Olivier's xmas twist]

Oh well I'm sure it will make all the difference to our investment in players....

£20 mill bids for Zimm/Ach and Joker?

[Dennis Bendtner]

That said, it's a lot of money, and better than right now.

[IBK]

It does include stadium naming rights. Its a good deal by our standards - not by those of Manure and Citeh - but then again we have won nothing for 7/8 years so we can't expect to match those rivals. We are talking 2014 though, remember...jam tomorrow.