But hasn't that always been the case with Chelsea? They always find it hard to shod tickets, right?

It doesn't matter what other clubs do in comparison, if we're 10,000 short compared to last year then that is saying something. I was able to get tickets for a £10. That's cheap. Have we ever had a situation where the tickets are that cheap and we don't fill the stadium? This looks like the first and it's no coincidence.