Come on guys, it was pretty much all there in the public accounts every year. It's not like we even had to trawl through ourselves to find the truth of the matter! There were plenty of well-read, reliable Arsenal blogs out there who did all the donkey-work for us, and condensed it down to a few bullet points that you could browse over your morning cup of coffee (not to mention an army of former players, pundits, newspaper hacks and rival fans ramming it down our throats on an almost daily basis). Everyone knew.

And what's wrong with realigning our vision to be competing with Bayern Munich? Aren't they currently the best team in Europe, with arguably the best blueprint for how to run a top-level club? I can't think of too many better examples that we should be following...